Advertising and female representation in Women's magazines: an approximation to the case of Eva magazine

Advertising and female representation in Women's magazines: an approximation to the case of Eva magazine

This article studies the evolution of women representation throughout advertising in women’s magazines, taking as a reference the case of the Chilean magazine Eva that circulated in the country between 1943 and 1974, reaching a significative leadership among editorial publications. With the analysis...

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Autori principali:	Vergara Leyton, Enrique, De Simone, Liliana, Armstrong, Paula, Quiroz, Diego
Natura:	Online
Lingua:	spa
Pubblicazione:	Universidad Diego Portales 2020
Accesso online:	https://www.revista180.udp.cl/index.php/revista180/article/view/669
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