Strategic planning in property development: market evidences

Strategic planning in property development: market evidences

This paper describes applications of strategic planning to property development, based on existing bibliography and on strategies adopted by property development companies. It concludes that several companies are using consistent strategies, and also adopting creative marketing campaigns to achieve...

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书目详细资料
主要作者:	Balarine, Oscar Fernando Osório
格式:	Online
语言:	por
出版:	ANTAC - Associação Nacional de Tecnologia do Ambiente Construído 2008
在线阅读:	https://seer.ufrgs.br/ambienteconstruido/article/view/3407
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