Land occupation conflicts and corporate strategies in terms of corporate social responsibility (CSR): a reconsideration of categories of analysis.
This paper will analyze some CSR practices aimed at reducing land occupation conflicts between the private sector and the community, in order to reveal the multiple investment strategies developed during a certain historical period. It will begin with the characterization of a housing program develo...
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Universidad Nacional del Nordeste. Facultad de Arquitectura y Urbanismo
2018
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oai:ojs.revistas.unne.edu.ar:article-29222020-07-02T21:58:39Z Land occupation conflicts and corporate strategies in terms of corporate social responsibility (CSR): a reconsideration of categories of analysis. Conflictos territoriales y estrategias empresariales en materia de responsabilidad social empresarial (rse): repensando categorías de análisis Pelegrin, Gustavo Fleker, Laila Pasquale, María Florencia Ferrero, Aurelio Corporate social responsibility (CSR) territory social space Responsabilidad social empresarial (RSE) territorio espacio social This paper will analyze some CSR practices aimed at reducing land occupation conflicts between the private sector and the community, in order to reveal the multiple investment strategies developed during a certain historical period. It will begin with the characterization of a housing program developed within the framework of the CSR programs of a multinational cement company. The literature on CSR, related to management studies, does not recognize the environmental and urban aspects of social conflicts where business activity is carried out. On the contrary, the ethical and philanthropic dimensions of their activity are directed toward a unilaterally chosen public. It is therefore hypothesized that the recognition of the conflictive character of the company as a local actor in the allocation of land uses is replaced by a policy aimed at influencing the management of local conflict without necessarily mitigating the impacts produced by their business activities En este trabajo se analizarán algunas prácticas de responsabilidad social empresarial (RSE), en pos de visibilizar las múltiples estrategias de inversión desenvueltas en el marco de un programa habitacional desarrollado en Puesto Viejo, provincia de Jujuy, Argentina, durante los años 2013-2016, por una empresa cementera multinacional. La literatura en materia de RSE, más próxima a los estudios del management, no problematiza la conflictividad social del entorno en que se desarrolla la actividad empresarial en materia ambiental y urbana. Por el contrario, las dimensiones éticas y filantrópicas de su actividad orientan un contenido hacia un público determinado unilateralmente. Por ello, a modo de hipótesis, se sostiene que el reconocimiento del carácter conflictivo de la empresa como actor local en la asignación del territorio es reemplazado por una política dirigida a la gestión de la conflictividad local sin que necesariamente se atenúen los impactos producidos Universidad Nacional del Nordeste. Facultad de Arquitectura y Urbanismo 2018-06-13 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf https://revistas.unne.edu.ar/index.php/crn/article/view/2922 10.30972/crn.24242922 Cuaderno Urbano; Vol. 24, Núm. 24 (2018); 73-92 1853-3655 1666-6186 spa https://revistas.unne.edu.ar/index.php/crn/article/view/2922/2597 Copyright (c) 2018 Gustavo Pelegrin, Laila Fleker, María Florencia Pasquale, Aurelio Ferrero |
| institution |
Universidad Nacional del Nordeste |
| collection |
OJS |
| language |
spa |
| format |
Online |
| author |
Pelegrin, Gustavo Fleker, Laila Pasquale, María Florencia Ferrero, Aurelio |
| spellingShingle |
Pelegrin, Gustavo Fleker, Laila Pasquale, María Florencia Ferrero, Aurelio Land occupation conflicts and corporate strategies in terms of corporate social responsibility (CSR): a reconsideration of categories of analysis. |
| author_facet |
Pelegrin, Gustavo Fleker, Laila Pasquale, María Florencia Ferrero, Aurelio |
| author_sort |
Pelegrin, Gustavo |
| title |
Land occupation conflicts and corporate strategies in terms of corporate social responsibility (CSR): a reconsideration of categories of analysis. |
| title_short |
Land occupation conflicts and corporate strategies in terms of corporate social responsibility (CSR): a reconsideration of categories of analysis. |
| title_full |
Land occupation conflicts and corporate strategies in terms of corporate social responsibility (CSR): a reconsideration of categories of analysis. |
| title_fullStr |
Land occupation conflicts and corporate strategies in terms of corporate social responsibility (CSR): a reconsideration of categories of analysis. |
| title_full_unstemmed |
Land occupation conflicts and corporate strategies in terms of corporate social responsibility (CSR): a reconsideration of categories of analysis. |
| title_sort |
land occupation conflicts and corporate strategies in terms of corporate social responsibility (csr): a reconsideration of categories of analysis. |
| description |
This paper will analyze some CSR practices aimed at reducing land occupation conflicts between the private sector and the community, in order to reveal the multiple investment strategies developed during a certain historical period. It will begin with the characterization of a housing program developed within the framework of the CSR programs of a multinational cement company. The literature on CSR, related to management studies, does not recognize the environmental and urban aspects of social conflicts where business activity is carried out. On the contrary, the ethical and philanthropic dimensions of their activity are directed toward a unilaterally chosen public. It is therefore hypothesized that the recognition of the conflictive character of the company as a local actor in the allocation of land uses is replaced by a policy aimed at influencing the management of local conflict without necessarily mitigating the impacts produced by their business activities |
| publisher |
Universidad Nacional del Nordeste. Facultad de Arquitectura y Urbanismo |
| publishDate |
2018 |
| url |
https://revistas.unne.edu.ar/index.php/crn/article/view/2922 |
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