Iconic buildings and city marketing. The central area of Sao Paulo

Iconic buildings and city marketing. The central area of Sao Paulo

Recently, cities of emerging countries have opted to use city marketing strategies as a route into the competitive economic dynamics of “global cities”. Among other tools, city marketing uses architecture (as part of the local culture) to increase the competitiveness, relevance and visibility of ci...

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Dades bibliogràfiques
Autors principals:	Pasquotto, Geise, Medrano, Leandro
Format:	Online
Idioma:	spa
Publicat:	Universidad Nacional de Colombia - Sede Bogotá - Facultad de Artes - Instituto de Investigaciones Hábitat, Ciudad & Territorio 2014
Accés en línia:	https://revistas.unal.edu.co/index.php/bitacora/article/view/37845
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

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