City branding and the theory of social representation

City branding and the theory of social representation

City branding has as its objective to create an appealing image for tourists and investors, as well as strengthen local identity of local residents. These goals are achieved through the management and communication of the city’s image. However, the city’s image is a complex and multifaceted phenomen...

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Xehetasun bibliografikoak
Egile nagusia:	Castillo-Villar, Fernando Rey
Formatua:	Online
Hizkuntza:	eng
Argitaratua:	Universidad Nacional de Colombia - Sede Bogotá - Facultad de Artes - Instituto de Investigaciones Hábitat, Ciudad & Territorio 2018
Sarrera elektronikoa:	https://revistas.unal.edu.co/index.php/bitacora/article/view/52939
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Antzeko izenburuak

The imbalance in brand management
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Social representations and emergent practices of clients attending casinos in Merida, Yucatan
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Argitaratua: (2014)

Collective imaginaries and social representations in the form of dwelling in urban spaces : Pardo Rubio and Rincón de Suba neighborhoods.
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Architectural brands in 21st century: characterization of the contemporary star system
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Argitaratua: (2019)

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UTOPIA AND POWER IN THE CITY OF THE RENAISSANCE. THE THEORIES OF MORO AND CAMPANELLA IN THE URBAN PROPOSALS
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REPRESENTATION PARADIGMS FOR MASONRY MODULATION IN BIM TOOLS
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A history of the representation of Rio de Janeiro’s slums in maps
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Image and aesthetics: Biographical representations of a catastrophe
nork: Rojas Corradi, Montserrat
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Theory of production in construction industry: an analysis of the literature
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Modifications Induced by Dwellers and the Transformations Undergone by Social Housing: Theory and Practice within the Chilean Context
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Resettling a vulnerable habitat: Theory against practice
nork: Chardon, Anne-Catherine
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The contribution of Design History and Theory to the Industrial Design workshop
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