Arquitetura e propaganda: o marketing na produção imobiliária por incorporação
This article aims to discuss some important points in the understanding of the logic behind the representation of real estate as a product, at a time when advertising is seen as a strategic tool in helping set prices and as an element to set new standards of use for those who buy this property. The...
Gorde:
| Egile nagusia: | |
|---|---|
| Formatua: | Online |
| Hizkuntza: | por |
| Argitaratua: |
Universidade de São Paulo. Faculdade de Arquitetura e Urbanismo.
2004
|
| Sarrera elektronikoa: | https://www.revistas.usp.br/posfau/article/view/43373 |
| Etiketak: |
Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
|