The right to housing and the social ‘marketing’. Reflections on your conception and transformation of a right to a product
The relationship between the right to housing and social marketing is analyzed under a critical conception of the current situation that the housing sector in Mexico is going through. The research orientation line starts from the two categories and constitutes our starting point in the construction...
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Main Authors: | López, Geomara Chávez, Borrayo, Elizabeth Rivera |
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格式: | Online |
语言: | spa |
出版: |
Centro Universitario de Arte, Arquitectura y Diseño
2020
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在线阅读: | https://www.revistavivienda.cuaad.udg.mx/index.php/rv/article/view/123 |
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